Your appeal asked for $300. Your giving page should too.
CustomAsk gives every donor on your mailing list a personal link. Your mail house creates the QR codes. Donors scan, see the amounts from their letter, tap one and give. Nothing to type. Live the same day.
Plans from $2,500/year for 1,000 donors · Works with your existing giving forms · Already a client? Turn it on
The letter is personal. The giving page usually isn't.
Your letter knows Margaret's name, her last gift and what to ask her for. Then she scans the QR code and lands on the same $25, $50 and $100 form as everyone else. She types her name and address on her phone and decides all over again what to give. That's where gifts get lost.
A generic giving page
- Asks for $25, $50, $100
- Donor types name, address, email
- Gift has to be matched to a record by hand
With CustomAsk
- Asks for the amounts in her letter
- Nothing to type
- Gift arrives tagged with her donor ID
Scan it yourself
Each code below is a different donor. Scan either one with your phone and you'll see that donor's own ask amounts.
- Demo donor 1
One-time: $275, $325, $400. Monthly: $25, $30, $40.
Load this donor's form (opens in a new tab) - Demo donor 2
One-time: $550, $600. Monthly: $50, $65.
Load this donor's form (opens in a new tab)
Live in an afternoon. Three steps.
Step 1: Upload your ask list
One spreadsheet, one row per donor: their ID from your CRM and the amounts you want them to see, one-time and monthly. We give you the template.
Step 2: Hand your mail house one file
Export every donor's short link in one spreadsheet. Your mail house creates the QR codes and prints them on your letter or reply card.
Step 3: Donors give in seconds
They scan, tap an amount and pay. Each gift arrives tagged with their donor ID, already matched to the right record.
Built for the way donors actually respond to mail
Amounts made for each donor
A $50 donor sees amounts that fit them, and so does a $5,000 donor. No one is under-asked or put off.
Nothing to type
The link already knows who they are. No name or address to enter on a phone.
Every gift matched in your CRM
The donor's ID comes with every gift, so it lines up with the right record. No hunting for who gave.
Ask for monthly gifts too
Add suggested monthly amounts for any donor, so the letter can invite a recurring gift.
Links for mail, email and text
Links can attribute gifts to the source appeal, so you know what is performing.
Apple Pay and Google Pay
Donors can pay with their phone's wallet, so they never go looking for a card.
Mailing for year-end? There's still time.
If your letters haven't gone to print, you can add a personal link and QR code for every donor this week. CustomAsk switches on as soon as you choose a plan.
Proof
Trusted by nonprofits, schools and universities. $400M+ processed.
Simple yearly pricing
Priced by how many donors get a personal giving page. Works with the giving forms you already have.
Up to 1,000 donors
$2,500 / year
Up to 15,000 donors
$5,000 / year
More than 15,000? Add blocks of 1,000 donors for $250/year each.
Pay by card. Switches on right away. Cancel any time and it stays on through the year you've paid for.
Questions
CustomAsk works with all Custom Donations giving forms you already use. Donors arriving from their personal link see their own amounts; everyone else sees your usual form. If you aren't a Custom Donations client, then you would need to use one of our giving forms, which embeds directly in your website.
One spreadsheet. You export every donor's short link from CustomAsk and send that file to your mail house to print.
Yes. Upload a new list any time. It replaces the old one.
Yes. Each row uses the donor's ID from your CRM, and that ID is attached to the gift, so it matches the right record when you import or sync.
Each donor in your uploaded list. Your plan sets how many donors you can upload.
The same day. CustomAsk switches on when you choose a plan; then you upload your list and export the links.
Yes. The same personal links work anywhere you can put a link.
Give every donor the ask you wrote for them
Related features
Add matching gifts to your appeal
Flag donors who work for a matching gift company before you mail, so the letter can ask them to double their gift.